![Photograph of Mike Richards - Senior Partner, Kennedy Richards...](images/photo_mike.jpg) |
Mike Richards entered the Asset Finance and
Leasing market in 1980, having spent the previous 10
years in mainstream branch banking.
His Asset Finance career started as a new business
representative for Mercantile Credit in South Wales,
and subsequently undertook branch management roles throughout
the South West.
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In 1989, he joined the newly-formed Barclays Asset Finance
Sales Aid division in Guildford, where he undertook specific
management for senior accounts in the construction and materials
handling sectors.
In 1992, Mike moved to Barclays Asset Finance head office
located in Basingstoke, to join the National Accounts team,
to develop and implement highly commercial new business opportunities
by providing innovative and fresh approaches to sales generation.
By the end of 1994 he was successful in negotiating a joint
marketing arrangement with MAN, the high-profile German truck
manufacturer, and went on to successfully manage that relationship
for the next five years.
Mike left Barclays to join MAN UK Limited, initially on
a five-year contract, to develop an in-house vendor finance
company to support the new and used commercial sales aspirations
of the manufacturer. After leaving this organisation at the
end of 2004, Mike has established his own consultancy, specialising
in structured asset finance packaging, and developing and
delivering specific dealer-based finance training programmes
in order to maximise finance introduction through improved
knowledge and skills.
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